All posts tagged: aertwrk

The Lomo Heat

One summer evening before the sunset, that’s 6:30 pm in Dubai. The sun was still up until 7:10 pm. High humidity (almost damp) with outstanding temperature in the wind. Yes we did, just right after work. After posting “Let’s Pull & Bear” I went to visit Pull&Bear in Deira City Centre and took some stuff. I am very lucky to find this limited edition vintage canvas bag with a genuine leather strap. A staff on the cash counter told me that I just purchased a high quality product, its very strong and will outlast. Anyone can tell that it is indeed look tough even the trousers with a label tagline saying “Stronger than ever”. Pull and Bear is a Spanish clothing and accessories retailer based in Narón, Galicia and founded in 1991. The company began to sell through an online store in September 2011. Here in Dubai you can find them at Deira City Centre, Dubai Mall, Mercato and Mall of the Emirates. Top: Photo Edition Shirt not from P&B but from Bershka. Carrot fit …

MAY ’11 INSIDE JOB: POS & Sale Banners

MAY ’11 INSIDE JOB: POS & Banners Retail industry like us will not survive without monthly promotion or sale. Here I came up with floral typography jiving with the trend in fashion for summer. Our own Ad agency also provided the same theme for all above the line marketing collaterals. Huge Q sale banner in Oasis Centre, Shiekh Zayed, Dubai Q Sale banner behind Dubai Mall. Below are the creatives in English and Arabic. ATL creative from our Ad agency.